Hax creates portraits, editorial assignments and long-form photographic projects that reveal character, context and presence. Rooted in honesty, observation and story, his work looks beyond appearance to explore people, place and purpose.
With family connections to East Africa spanning four generations, Hax’s photography has been deeply informed by a longstanding relationship with the region, its landscapes and its cultures. His projects have included retracing the expedition of Joseph Thomson across East Africa, resulting in the book Through Maasailand: In the Footsteps of Africa’s Greatest Explorer and a documentary film broadcast on the History Channel.
Alongside his photographic practice, Hax has directed documentary-style film projects, developing a strong foundation in narrative, visual structure and communication. This experience continues to inform his stills work, particularly in portraiture, editorial assignments and stories shaped by people’s connection to vocation, identity and place.
He now focuses on portraiture, editorial features and commissioned photographic assignments for personalities, authors, personal brands, charities and NGOs — working with people and organisations whose work has purpose, presence and a story to tell.
Hax also continues to develop long-form personal projects that have been quietly evolving over many years. These bodies of work reflect a mature photographic practice shaped by observation, memory, identity, landscape and the relationship between people and place.
For portrait commissions, editorial assignments or project enquiries, please use the Contact page.